San Francisco Embarcadero

East of Fisherman's Wharf stretches The Embarcadero where miles of deep water piers shelter ships of all flags. Passenger ships in port usually berth at Pier 35, near Fisherman's Wharf. Here, too, at the foot of Market Street, is the Ferry Building. Recently remodeled, the Ferry Building has been transformed into a vibrant public space housing high-end retailers, a food hall, restaurants and a farmers market. The Ferry Building is also the terminal for ferries to Marin County, Vallejo, Oakland and Alameda. Promenades extend along The Embarcadero from the Ferry Building, past the base of the Oakland-San Francisco Bay Bridge to the South Beach area near King Street. The pedestrian promenades are idea spots for sunning, picnicking, roller blading or jogging. Open to the general public Pier 7, at the foot of Broadway just north of the Ferry Building, is the longest pier in the city and offers picture-perfect views of the downtown skyline.


The Saturday Farmers Market at the Ferry Building




Herb Caen




California Hornblower - Pier 3

Pier 7


Sea lions and tourists at Pier 39


Fisherman's Wharf